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Chicago preview: Villeroy & Boch

During IH+HS Chicago Show, which runs until March 13, Villeroy & Boch will celebrate its 270th anniversary with an array of new launches on its expanded stand


At IH+HS Chicago, which runs until March 13, Villeroy & Boch, which is celebrating its 270th anniversary this year, has expanded its presence in a big way with a larger stand. 

On this new and expanded stand, buyers will find an array of new launches, from tabletop and giftware, to kitchenware items, including new gift collections with strong concepts for the most important food trends.

With baking trendy, the new Clever Baking collection delivers versatile products with surprising clever details - a ceramic Gugelhupf mould with a measuring jug hidden inside and cake plates with a base that allows them to be placed on top of each other to create fantastic etageres.
With a focus on the urban lifestyle, with people eating more healthily and sustainably while on-the-go, Villeroy & Boch is delivering a range of dishes, bowls and To Go mugs.
And in honour of its 270th anniversary, the very first pattern in the Villeroy & Boch portfolio, Old Luxembourg, has been given a modern twist with new collection Brindille (pictured). Featuring an expressive colourfulness and sleek design, and appealing primarily to a younger audience, the decor can be a bold blue on brilliant white, as well as the reverse. 

A classic with cult status since the 1960s, traditional flower vine décor, Wildrose, has been given a fresh design in four combinable décor variations. Rose Sauvage is a modern and simplified version and comes in Heritage, Renovee, Frambroise and Blanche.

See Villeroy & Boch on Booth S3243.

About IH+HS Chicago
The destination for smart, innovative housewares sourcing where buyers can find unique ideas and gain strategic housewares industry insight, the International Home + Housewares Show returns to Chicago, March 10-13, 2018. The Dine + Decor category offers hundreds of the newest product innovations and design-focused products from more than 800 companies across the categories of Cook + Bakeware, Gourmet Food + Products, Tabletop, Kitchen Essentials + Accents, and Home Decor.

In addition to regular dining exhibitors such as Libbey, Alessi, Creative Tops, Denby, Gibson, Lifetime Brands, Riedel Crystal, Luigi Bormioli, Magisso, Stelton, Arte Italica, Typhoon Homewares and Eva Solo, there are a number of new brands debuting this year, including Fiskars Brands, Ritzenhoff, Guzzini Periodic Tableware, Civil Stoneware, Vietri and Casafina, among others.

In addition, Villeroy & Boch has expanded its presence in a bit way this year, while Koziol has further increased its space stand.

The New Exhibitor Preview, held just before the Show opens on Saturday morning, 8-10am, will feature 90 new-to-the-Show exhibitors, and running concurrently, a new event - the Trending Today Preview - will show the trending hydration category, featuring up to 60 current and new exhibitors in Room S100 in the South Building.

IHA's one-of-a-kind education offers retail opportunities, fresh consumer perceptions and colour trends with seminars and sessions on trends and design, visual merchandising and branding, the Internet of Things and consumer lifestyles. These will include perennial favourites, such as Lee Eiseman, IHA's colour guru, who will hold court on colour in two sessions on Monday and Tuesday; and Tom Mirabile, IHA's and the industry's trend expert, who will explore the consumer and retail shifts reshaping the home and housewares industry, on Monday. 

The Innovation Theater, which offers 22 programmes during the Show, in Room E350, will feature four presentations on various aspects of the smart home aling with experts on international lifestyle trends, consumer purchasing habits and design. 

The Hall of Global Innovation will once more give visitors a visual summary of trends shaping the housewares industry, with exhibits including the gia Product Design Awards, honouring the most innovative in product design across 13 categories; the gia Retail Awards, exhibiting the global retailers showcasing best retail practices; and the Pantone ColorWatch, with a focus on colour trends for 2019. 

The IHA Smart Pavilion will return, even bigger this year, with 28 exhibitors of smart home brands and connected products, along with expanded educational offerings on the Smart Talks stage. There will also be the Smart Bar, where attendees can relax, charge their devices and enjoy a Starbucks coffee in the morning and a craft beer in the afternoon. 

The Inventor's Corner will showcase 60 clever inventors, presenting their just-now ready inventions; and the Cooking Theater will present more than two dozen celebrity chefs using products in demos found throughout the show. 

Buyers can access the Housewares Connect 365, an industry search tool that lets you search out exhibitors from your desktop, prepare a custom floor plan for the Show visit, and make notes to reference on the Show's free app while working at the show.


benny 21.03.2018 0 453
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21.03.2018 (431 days ago)
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